News

Things to consider while designing a yacht charter website

• 04.09.2023.
• News, Marketing

Designing a yacht charter website isn't just tech and graphics; it's about capturing the essence of it all. The adventure. The luxury. Your site should reflect this, from understanding the core desires of your audience to showcasing detailed yacht info and breathtaking destinations.

How to resolve maritime disputes when they arise

• 29.08.2023.
• News, Regulations

Maritime disputes, like all other legal disputes, require a solution, preferably satisfactory to all parties involved. But how to actually solve situations in which different interests are intertwined?

What awaits us in this season of nautical fairs

• 22.08.2023.
• News, Marketing

It seems that there are fewer and fewer nautical fairs and events in our country every year. But we still have the European boat shows as an opportunity to network in the nautical industry or just to see what's new.

Using keyword research to boost your charter website visibility

• 21.08.2023.
• News, Marketing

Keyword research. It sounds so very... technical, doesn't it? Yet, we'll get a bit more into this "enigmatic process". We wish to illuminate all how you can make your yacht charter’s website more visible than ever before.

How to monetize boat rentals using digital channels

• 14.08.2023.
• News, Marketing

To monetize boat rentals using digital channels, you have to begin by selecting platforms aligning with your business. We can recommend starting by engaging with social media. But all in all, knowing your target audience and adapting to market trends is essential for profitability.

Organizational (un)culture - the hidden saboteur of your company's success

• 08.08.2023.
• News, Marketing

Andreja Fazlić brings us a new column about the Revenue flywheel system. Learn how your organization's culture can impact revenue generation and the overall success of your business.