Why charter.hr?
Your partner for a safer and more profitable yacht charter business
With 20 years of experience in the nautical industry, charter.hr helps Croatian yacht charter companies build a stronger online presence and sustainable business models. We understand the challenges of day-to-day operations and know how important it is to provide solutions that deliver long-term results.
What you get with charter.hr
- Attract more guests and increase direct bookings - Through practical digital marketing strategies, we make your yacht charter offer more visible online - without relying on intermediaries.
- Clearly see where you stand on the market and where you can improve - We regularly provide you with insights into guest behavior, competitor activity, and trends in the Croatian yacht charter industry.
- Save time with tools that simplify your daily work - We recommend proven digital tools to help you manage bookings, communicate with clients, and promote your fleet more easily.
- Make smarter business decisions based on data - You receive concrete insights and recommendations tailored to your business - so you know when, where, and what to invest in for growth.
Who is charter.hr for?
- directors and managers of yacht charter companies
- teams in booking and marketing departments
- anyone looking to expand their knowledge of marketing and steer their yacht charter business toward stable growth
With charter.hr you can:
- follow industry trends
- optimize business processes
- attract more direct inquiries
- adapt your business to the challenges of today’s market
Request a free consultation and find out how your yacht charter can grow this season.
Suppliers
Connect with suppliers of nautical services, equipment, and products. The right, reliable business partners are key to every successful operation, but they’re not easy to find. We present companies, trades, and platforms that offer proven products and services for the nautical industry.
Advertise on čarter.hr
You have a company, trade or a supplies intended for the nautical industry, and you want to connect with the yacht charter companies seeking reliable partners and services?
Our services
Want to take your yacht charter business to the next level? With us, you can improve your marketing, streamline business processes, and secure more direct inquiries.
Explore our servicesTrends
A loan without a mortgage is no exception - what's changing for entrepreneurs
In the first article of the year, Ivica Žuro for čarter.hr opens a topic that will be more than relevant for many entrepreneurs. New credit rules, lower collateral requirements and entirely new instruments introduced by HAMAG-BICRO and HBOR create opportunities for entrepreneurs who are planning investments but do not want (or cannot) tie up real estate.
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Skipper4You as the answer to the biggest challenge in yacht charter – the crew
- 12.01.2026.
- News , Management , Education
In the yacht charter industry, everyone knows one thing: a boat can be top class, but in the end everything mostly comes down to the people who operate it. That is exactly why Skipper4You has been developing a solution for years that was missing, a centralized, verified and professional system for selecting, educating and coordinating crew. Below is an overview of their approach, services and digital solutions that help yacht charter companies build more stable, safer and higher quality operations.
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Basic principles & elements of design
Some visuals immediately make sense, while others leave the impression that something is off. The difference rarely lies in personal impression or technical execution, but most often in the basics that are frequently overlooked. In this text, Barbara Zec explains how understanding the basic principles and elements of design influences the way we build brands and make decisions.
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Your website looks good, but why isn’t it bringing in bookings?
You have a website. Or you invested in updating an old one. Do you know how your website can also be a sales generator? Do you know how you can do that? Do you even know that you can sell your services on your website?
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7 digital tools yacht charter companies can’t do without
- 16.12.2025.
- News , Marketing , Technology
Running a yacht charter company means balancing between guests, the fleet, and paperwork. But what if technology could take over part of the work and give you more time for what matters most? This guide brings 7 digital solutions that have already changed the way many yacht charter companies operate and can change yours too.
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Communication that does more harm than good (and how to change that)
- 15.12.2025.
- News , Management
Sometimes the issue isn't what happened, but how it was said. One wrong sentence, and you might lose a guest or an employee. How much does one poorly chosen sentence really cost us? And what happens when we replace it with a better one?
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Euronautic - continuity of online presence is the key to success
A carefully designed marketing campaign on social networks and via e-mail led to the growth and development of the business even during the pandemic.
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Otium Yachts - a new brand in new circumstances
During the COVID-19 pandemic, smaller travel agencies have proven to be more adaptable than their larger competitors. A clear example of such an agency for renting luxury yachts is the Otium Yachts agency from Split.
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Asta Yachting - new digital strategy
Advertising boat rental services on Google has proven to be the most effective digital marketing strategy despite the pandemic conditions.
find out moreStay ahead in the yacht charter industry
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