The first business forum dedicated to nautical tourism and all the sectors that shape it on the Adriatic.
Increase direct inquiries and bookings with campaigns that target your ideal guests - from social media to SEO.
Learn how to attract more guestsOptimize pricing, processes, and cooperation with agents to achieve more stable and profitable growth.
Learn how to improve your businessSpeed up daily tasks and improve organization with tools developed specifically for yacht charter companies.
Learn which tools make work easierWith 20 years of experience in the nautical industry, charter.hr helps Croatian yacht charter companies build a stronger online presence and sustainable business models. We understand the challenges of day-to-day operations and know how important it is to provide solutions that deliver long-term results.
Connect with suppliers of nautical services, equipment, and products. The right, reliable business partners are key to every successful operation, but they’re not easy to find. We present companies, trades, and platforms that offer proven products and services for the nautical industry.
You have a company, trade or a supplies intended for the nautical industry, and you want to connect with the yacht charter companies seeking reliable partners and services?
Want to take your yacht charter business to the next level? With us, you can improve your marketing, streamline business processes, and secure more direct inquiries.
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Can it be said that the success of a charter company is measured by the number of chartered boats or sold reservations? We can. And if the booking of vessels is the most important in the charter business, then the booking agent is one of the most responsible positions
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When a guest sends an inquiry, everything seems promising, they’ve shown interest, provided all the information, and it looks like the booking is as good as done. But then – nothing. No response or reaction. Why? Because the decision to book doesn’t come down only to the price or the type of yacht. The impression you make right from the start also matters.
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Andreja Fazlić for yacht charter.hr writes about why transformations do not break on the CRM, but on trust, meaning, and a leader’s clear decisions.
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Čarter.hr announces the Adriatic Nautical Business Forum 2026, which will take place on April 16, 2026. The forum brings together yacht charter companies, marinas, suppliers and professionals working in nautical tourism on the Adriatic, and is designed as a place for open discussion about real challenges without avoiding topics that define a successful season.
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In the first article of the year, Ivica Žuro for čarter.hr opens a topic that will be more than relevant for many entrepreneurs. New credit rules, lower collateral requirements and entirely new instruments introduced by HAMAG-BICRO and HBOR create opportunities for entrepreneurs who are planning investments but do not want (or cannot) tie up real estate.
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In the yacht charter industry, everyone knows one thing: a boat can be top class, but in the end everything mostly comes down to the people who operate it. That is exactly why Skipper4You has been developing a solution for years that was missing, a centralized, verified and professional system for selecting, educating and coordinating crew. Below is an overview of their approach, services and digital solutions that help yacht charter companies build more stable, safer and higher quality operations.
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A carefully designed marketing campaign on social networks and via e-mail led to the growth and development of the business even during the pandemic.
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During the COVID-19 pandemic, smaller travel agencies have proven to be more adaptable than their larger competitors. A clear example of such an agency for renting luxury yachts is the Otium Yachts agency from Split.
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Advertising boat rental services on Google has proven to be the most effective digital marketing strategy despite the pandemic conditions.
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