News

ICE Open Forum 2025: Prices, demand, and the future of yacht charter

• 15.11.2025.
• News

At the ICE Open Forum in Amsterdam, representatives of charter companies and agents met at the same table. The topic, at least as planned, seemed simple: how to restore profitability and guest satisfaction in sailing. But after the first exchanges, it became clear that the discussion was actually about two issues the industry has been sweeping under the rug for years: who dictates the market and how to steer it toward a more sustainable direction. As the media partner, čarter.hr followed the discussion because we consider it important that charter companies and intermediaries who were not present at the forum clearly hear the messages from both sides.

Are you tired of “everything was great, but…” reviews?

• 11.11.2025.
• News, Marketing, User experience

You have already read it many times in reviews: “Everything was great, but…” At first it looks like a positive review, but in reality it shows that something is not right. Maybe just a small thing, but enough for the guest to never return again – and to tell others the same.

Should yacht charter companies invest in their own CRM (or is Excel still enough)

• 10.11.2025.
• News, Marketing, Management

If the thought “Maybe this is too much for Excel” has ever crossed your mind, this text will help you assess that with certainty. Many yacht charter companies rely on spreadsheets because they are simple, familiar and “get the job done”. But as the business grows, the amount of information and tasks that need to be kept under control grows as well, because things quickly slip out of control.

Less complaining, more action - the yacht charter sector has a new association, and you might be eligible for a loan

• 04.11.2025.
• News, Finances

Ivica Žuro’s fiftieth column for čarter.hr arrives at a time when the local yacht charter scene, rather than standing still, seems to be searching for its own direction. Symbolically or not, the first independent association of yacht charter companies is now being formed, and at the same time, concrete loan options are emerging for those who are done waiting for “better times”.

Automation of processes and reservations - does it save time or create new problems?

• 03.11.2025.
• News, Management, Education

If you have ever spent a day in a yacht charter office during the season, you know what it looks like when the phone rings non-stop, guests are calling, agents are calling, and emails keep coming in… On top of that, crew changes, boat preparation, and maintenance need to be coordinated. Who manages to handle all that on time?

Graphic designer 101

• 28.10.2025.
• News, Marketing

What does the daily life of a graphic designer look like? What exactly falls under their job description - and what doesn’t? Barbara Zec, a designer with over 20 years of experience, in her new original article for čarter.hr reveals what it truly means to be a visual communications designer. From tools and skills to real-world challenges this profession brings - everything is explained firsthand and with clarity.