Marketing

11 things you forget to do (which are essential)!

• 16.04.2024.
• News, Marketing, User experience, SEO, Social media

Regardless of how long you have been on the market, how much experience you have or how luxurious your vessels are, you must never lose sight of the most important thing - the guests. Do you want your guests to find you more easily? Surely yes. If that's the case, then check out the 11 things you absolutely must not miss.

Optimising yacht charter marketing budget? 7 (smart) ways to spend the money

• 15.04.2024.
• News, Marketing, Finances

If you ask a yacht charter company, the budget is often a sensitive matter. However, most mistakes are caused by budget funds being allocated to the wrong places or at a wrong time. What moments and opportunities will the smart budget allocation bring the most benefits?

charter.hr and Seazone - new partnership in the yachting industry

• 09.04.2024.
• News, Marketing

For sailors and charterers who strive to optimize their business and want to stand out in the competitive market, charter.hr has become an invaluable resource. Equally for those who haven't discovered it yet, Seazone offers a handful of options that will be helpful to anyone who is in the industry or wants to be in it. Check out the advantages of cooperation with these two platforms and why they joined forces.

Newsletter is dead. Long live email marketing!

• 12.03.2024.
• News, Marketing

Newsletters are often mistakenly seen as synonymous with email marketing. However, email marketing offers a much broader range of possibilities. In this article, Andreja Fazlić explores the power of email marketing and its significance in building customer relationships.

Free webinar? Sure, why not!

• 04.03.2024.
• News, Sale, Marketing

Today, where everything is digital and every click counts, virtual gatherings have become a way to connect. Webinars, especially free webinars, offer a perfect mix of education, engagement, and direct interaction without even leaving your desk. Want to broadcast your message far and wide? Use webinars! Want to grow, learn, and evolve? You guessed it - use webinars!

How to provide yacht charter guests with an experience they will remember? Make it personalized.

• 19.02.2024.
• News, Marketing

Do you know how you can persuade a guest to choose your yacht charter instead of the competition - which has the same vessels and prices? Are you ready to offer guests what they want besides the boat in your charter? Find out how to personalize experiences in your yacht charter from the very beginning of communication with the guest.