THIRD CROYA YACHT CHARTER SHOW: Croatia Takes Centre Stage in International Yacht Charter

• 01.09.2026.
• News

The third edition of the CROYA Yacht Charter Show will take place from 28 September to 1 October 2026 on the West Coast in Split. Croatia’s only B2B show dedicated to yacht charter will bring together international yacht charter brokers, yachts and companies from the yachting industry, while the organisers expect around 250 brokers from Croatia and around the world by the close of registrations.

As summer draws to a close, Split will once again become a key hub for luxury nautical tourism from 28 September to 1 October. The third edition of the CROYA Yacht Charter Show, the only B2B event of its kind in Croatia organised by the Croatian Yachting Association (CRO.Y.A.), brings together leading international yacht charter brokers, yachting professionals and associations in one place, presenting the very best of what the Adriatic has to offer for yacht charter on Split’s West Coast. Alongside yachts and yacht charter brokers, the show also brings together Croatian and international exhibitors from the yachting industry whose products and services support yachts and their operations.

Due to strong interest, the show has been extended from three to four days this year to give brokers enough time to view as many yachts as possible. Registration for the B2B segment is open and applications are being received daily until 22 September 2026. To date, more than 180 yacht charter brokers from over 16 countries around the world have registered (USA, Canada, Australia, UK, Gibraltar, Spain, France, Monaco, Germany, Italy, Croatia, Slovenia, Montenegro, Greece, Cyprus, Turkey), and by the end of registration, the number is expected to reach last year’s level of around 250 participants.

People, service and the domestic economy take centre stage
 

Alongside yacht viewings and educational lectures for industry professionals, the show also features exciting competitions in which crew members will demonstrate their skills. The main gastronomic event is the Chef’s Competition themed “DROPS OF GOLD”, where olive oil will be at the heart of every dish, alongside competitions in table decoration, mixology and the preparation of flavoured waters, highlighting environmental sustainability without single-use plastics.

Alongside the in-water yacht exhibition, CROYA will once again bring together numerous Croatian and international companies whose products and services form an important part of the yachting industry’s infrastructure - supporting yachts and their crews in their daily operations and allowing them to provide guests with yacht charter service at the highest level.

“For years, Croatia has been regarded as one of the world’s most desirable nautical destinations, but through the CRO.Y.A. association and this show, we want to demonstrate that we can offer far more than natural beauty. The third edition of the CROYA Yacht Charter Show is our most ambitious to date. Our goal is to bring together the entire ecosystem – from yacht owners and top crews to Croatian manufacturers and service companies – and to show international yacht charter brokers that Croatia offers a complete, highly professional and 'premium' service at the highest level,” said Stipe Petričević, President of CRO.Y.A., announcing the show.

A blend of tradition, business and the promotion of Croatia 

The organisers point out that during the four days of the show, yacht charter brokers will have the opportunity to explore the exhibited yachts in detail, meet their captains and crews, and assess first-hand the experience they can offer their clients. The business programme will be complemented by evening events in Split and the popular Yacht Hop events - informal gatherings on board the yachts that give brokers and crews an additional opportunity to connect in a more relaxed setting. To give international yacht charter brokers an even fuller experience of Croatia as a luxury yacht charter destination, after the show some yachts will also organise fam trips - study trips along the coast during which yacht charter brokers will experience the destinations, local culture and gastronomy first-hand, as well as the experience of staying on board a yacht, which they can then present to their clients.

“Boats are the magnet, but people and top-quality service are what bring clients back. CROYA was born out of enthusiasm and the need for the industry to have a unified voice, and the show is our most important tool for generating new value for the entire Croatian economy. By connecting Croatian exhibitors with leading international yacht charter brokers, yachting professionals and associations, we make sure that capital remains in Croatia and that our country participates on equal terms in the Mediterranean market. We are pleased with the positive reactions and are confident that a four-day industry meet-up awaits us in Split,” Petričević added.

The CROYA Yacht Charter Show is held under the patronage of the Ministry of Tourism and Sport of the Republic of Croatia. Partners in the organisation of this year’s CROYA are the Croatian National Tourist Board, the City of Split, the Split Tourist Board, the Split-Dalmatia County Tourist Board, the Port Authority of Split-Dalmatia County and the Croatian Chamber of Economy.

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