Is your business focused on the product or the customer? Andreja Fazlić reveals how customer-centricity can transform your business. Learn how to distinguish real customer needs from assumed ones and how the integration of customer experiences affects long-term success.
find out moreNewsletters are often mistakenly seen as synonymous with email marketing. However, email marketing offers a much broader range of possibilities. In this article, Andreja Fazlić explores the power of email marketing and its significance in building customer relationships.
find out moreCRM tools are fundamental to digital transformation and the strategies you want to focus on your customers. They enable companies to improve business performance and create a competitive advantage. In her new article, Andreja Fazlić reveals how CRM systems optimise the personalisation of the user experience and stimulate revenue growth.
find out moreHow can CEOs and entrepreneurs transform their business through digital strategies? Why do so many companies fail to fuel their growth? Do you have the right tools for success? Andreja Fazlić gives us the answers to these and other questions in the third season of her column.
find out moreUser-centric approach should be at the centre of every modern company's attention. This approach transforms the company's relationship with its customers, taking the customer experience to a new level and shaping products, services and business growth. Andreja Fazlić reveals how defining the profile of the ideal customer and mapping their journey can improve your business strategy.
find out moreAs the end of the year and the season of giving approaches, it's the right time to commit to a gift that can permanently change the way you run your business. Join us for our upcoming webinar, "Keeping up with business growth: Do you know how your customer buys?" and discover how you can improve your business by better understanding your customers.
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