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How to make your website technically sound and user-friendly

How to make your website technically sound and user-friendly

What defines a superb website? If you are intending to renew or create a new website, there are a few things you should be aware of, even if they are not your responsibility. Continue reading to learn what features a website must have to be technically sound and user-friendly.

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Why smart entrepreneurs use statistics?

Why smart entrepreneurs use statistics?

Understanding and using data has never been more important for businesses. In her new article, Andreja Fazlić brings everything about the importance of statistics and benchmarking, showing their impact on business success. Learn how these tools can guide your business in making informed decisions, optimizing operations and achieving greater results.

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Do you pass the guest test? 7 things you can improve on today

Do you pass the guest test? 7 things you can improve on today

Every guest who steps foot on one of your yachts has certain expectations. But what if we said that those expectations can be met? And even surpassed? Do you think you can do better for your guests? Surely you can.

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Writing a blog for a yacht charter? Here's what you need to know.

Writing a blog for a yacht charter? Here's what you need to know.

When you hear of digital marketing strategy and content marketing, what do you think about? It sounds like someone is spending all day wrangling pixels and doing something vague. It sounds more real when we say we have a way for you to be a successful blogger for your yacht charter company? Let's see what you can do about your blog posts.

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New wave of subsidies - tips for investors in the pre-season

New wave of subsidies - tips for investors in the pre-season

Ivica Žuro brings fresh news from Central Dalmatia - interest subsidies on investment loans are returning, encouraging entrepreneurial initiative. His new article brings us advice for smart investing, but also advice in the form of an old folk proverb: Never put all your eggs in one basket.

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What is SEM, and how can it be used by your yacht charter company

What is SEM, and how can it be used by your yacht charter company

Search Engine Marketing (SEM) is a great marketing tool and your first line of communication with potential guests. With SEM, your ads appear at the top of search engines like Google, with instant visibility and a direct connection to your target audience. Do you want better ads and more efficient SEM campaigns? Find out how.

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