Blog

New financial incentives for investments and working capital are coming

• 02.04.2024.
• News, Finances

The previous policy towards nautical tourism was, to put it mildly, restrictive, with a limited number of subsidies that were also low. However, HAMAG BICRO, after a considerable break, is introducing new financial programs. It seems there has been a significant change, or as Ivica Žuro says, "the cold heart of the stepmother has melted". Read on to find out what these programs actually offer and how you can take advantage of these competitive financial incentives.

Did you forget what you learned in education? Here's how to change that!

• 26.03.2024.
• News, Education

Have you ever returned from an education, workshop or webinar full of ideas? And then you realised very quickly, when you went back to your normal life and work, how those ideas faded away? This phenomenon is known as the "learning gap". It frustrates many, but there is a solution. Find out how to actively apply everything you've learned and how to get the most out of every education.

Seazone - connect with a global yachting network

• 25.03.2024.
• News, Management

Do you want to improve your business? Do you want your supply service or business to have more clients (and work) in the yachting industry? Then Seazone is the right platform for you. Find out how to become a member, what the benefits are and how those who are looking for your services can find you.

Digital marketing legal obligations for yacht charter companies

• 19.03.2024.
• News, Regulations

Digital marketing is the basis for the success of yacht charter companies, but it also brings legal obligations. Katarina Ćosić reveals everything about creating original content, obtaining consent for email marketing, and transparency in advertising - all essential elements to avoid legal sanctions and build trust with clients.

Survey - the best tool to evaluate your guests' experiences

• 18.03.2024.
• News, User experience

There is an excellent way to get honest opinions from guests. You can find out everything guests say about your service and other details that are important to you. Find out how to survey guests effectively and conduct the survey efficiently.

Newsletter is dead. Long live email marketing!

• 12.03.2024.
• News, Marketing

Newsletters are often mistakenly seen as synonymous with email marketing. However, email marketing offers a much broader range of possibilities. In this article, Andreja Fazlić explores the power of email marketing and its significance in building customer relationships.